North American Soccer

2023 Best Integrated Campaign

2023 FIFA Women’s World Cup: USA vs The World

FOX

Best Integrated Campaign

  • 2023 FIFA Women's World Cup: USA vs The World Campaign on FOX

    Website: www.foxsports.com

    Staff Involved:

    FOX Sports: President, Marketing: Robert Gottlieb; SVP, On-Air Promotions: Bill Battin; SVP, Brand Marketing: Whit Haskel; VP, Creative: Blake Danforth; VP, Production: Claudina Mercado; VP, Production: Keith Hritz; Lead Creative Director: Gary Van Dzura; Sr. Creative Director: Steve Lewis; Sr. Director, Brand Marketing: Lee Blevins; Director, On-Air Promotions: Meghan de Andrade; Production Coordinator: Meghan Rock

    Moving Parts Inc. (Production Company): Director: Gary Van Dzura; Executive Producer: Matt Van Buren; Director of Photography: Autumn Durald Arkapaw; Producer: Cary Gillespie

    The Den Editorial (Edit): Executive Producer: Jenn Mersis; Editor: Aaron Tompkins; AE / Editor: Evan Carp; Sr. Producer: Jessica Davis

    JAMM Visual (VFX): Executive Producer: Asher Edwards; VFX Supervisor: Jake Montgomery; Sr. Flame Artist / VFX Supervisor: Pat Munoz; Producer: Anna Dood; Production Coordinator: Anne-Marie Depauw

    Superexploder (Audio): Executive Producer: Meredith Nazzaro; Audio Engineer: Jody Nazzaro

    Company 3 (Color): Sr. Producer: Mario Castro; Colorist: Bryan Smaller

    2023 Women’s World Cup - Key Art

    FOX Sports: President, Marketing: Robert Gottlieb; SVP, Off-Air Promotions: Rod Chiabai; Art Director: Art Sassoe; Director, Off-Air Marketing: Miki Masuda; Sr. Creative Director: James Tu; Photographer:Justin Stephens

    2023 Women’s World Cup - Liberty Alex

    FOX Sports: President, Marketing: Robert Gottlieb; SVP, Brand Marketing: Whit Haskel; VP, Brand Marketing: Keri Gajewski; Sr. Director, Brand Marketing: Lee Blevins; Sr. Creative Director: Steve Lewis; SVP, Off-Air Promotions: Rod Chiabai; Director, On-Air Promotions: Meghan de Andrade; Manager, Brand Marketing: Nadia Kim; Production Coordinator: Meghan Rock

    Marsha Hunt Productions: Producer: Lissa Weiss; Art Director: Ken Russell; Scenic Artist: Sarah Bess Cook; Scenic Face: Jamie Grove

    Co-Collaborators/Vendors: DeRouchey Foam, Cokreate

    BeCore, Inc: Sr. Producer: KJ Knies; Associate Producer: Marina Burke

    2023 Women’s World Cup - Hometown Heroes

    FOX Sports: President, Marketing: Robert Gottlieb; SVP, On-Air Promotions: Bill Battin; SVP, Brand Marketing: Whit Haskel; VP, Creative: Blake Danforth; VP, Production: Claudina Mercado; VP, Production: Keith Hritz; Sr Director, On-Air Promotions: Andrea Nicholson; Sr Director, Strategies & Creative Partnerships: Steven Wexler; Sr. Manager, Marketing Operations: Maria Pagano; Manager, Marketing Operations: Anna Henderson; Creative Director: Ryan Watson; Producer: Lauren Hodge; Producer: Shea Sizemore; Writer / Producer: Nick Byerly; Room Producer: Mathew Berris; Talent: Greg Olsen; Production Coordinator: Logan Bryson

    Unrivaled Films (Production Company): Director of Photography: Joseph Beckham; Producer: Jon Housholder;Producer: Jeff Schafer; Camera B A/C: Micah Goodwin; Grip: Bren Kunze; Gaffer: Caleb Hyatt; Teleprompter: Sarah Melandro; Audio: Uzi Udogwu

    Studio City (Post Production Company): Steve Van Wormer, Nate Ferrell, Joe Tamanini, Sofia Dieck

    Entry: The 2023 FIFA World Cup in Australia and New Zealand would be FOX’s third Women’s Tournament and an opportunity for the back-to-back defending champion USWNT to capture a third World Cup in a row. This, along with the unprecedented rise of the women’s game and the rapid development of rival international programs, allowed FOX for the first time to approach the tournament and team USA’s quest for glory with more insight, fun, and added swagger.