Celebrating excellence in North American soccer.
Recognizing excellence in the North American soccer industry — spanning across business and media in Canada, the United States and Mexico — the SBMAs celebrate the most creative and innovative work and investments in marketing, sponsorship, business innovation, broadcasting and more, highlighting the individuals and organizations who are driving the sport forward.
About the SBMAs.
The North American soccer industry is a vibrant and thriving community that deserves its own platform for recognition and celebration. The industry is diverse, expansive, and global, encompassing a wide range of teams, leagues, businesses, and media entities that drive progress and elevate the sport in every facet of business and media. The current awards landscape is often dominated by other sports, leaving a gap in the market for a dedicated soccer-specific awards platform. The awards will be inclusive and open to all within the North American soccer community, providing well-deserved recognition to those who are driving the industry forward and inspiring future generations to pursue careers and opportunities within the soccer industry.
The SBMAs are the premier and exclusive awards program for recognizing the most innovative, creative, and successful business and media initiatives and campaigns exclusively in the world of North American soccer. With an independent judging panel of industry leaders in North American Soccer business and media, the SBMAs highlight the best and provide a platform to showcase the game's most impactful and influential individuals and organizations. By recognizing and showcasing the achievements and contributions of the North American soccer community, these awards will elevate the profile of the industry, showcase the increasing investment and engagement, and promote the growth and development of soccer within the region.
SBMAs Mission.
Our mission is to recognize, honor, and elevate excellence in North American soccer business and media. We strive to showcase the most innovative and impactful work, while celebrating the individuals and teams behind them. We aim to inspire and drive progress, pushing the industry forward towards greater success and recognition which often go overlooked by other similar programs.
The North American Soccer Business and Media Awards recognize and celebrate the top achievements and innovations in the American soccer industry.
We aim to showcase the contributions of businesses, media outlets, and individuals that have had a significant impact on the growth and success of the sport.
Our goal is to provide a specific platform for recognition that furthers the growth and development of the American soccer community.